Social Media “How To” link – Personal Branding on Writing Tips to Strengthen Your Personal Brand

Who you’re writing for and what they want to read are one of the major considerations every business writer should be paying attention to. Here’s a great list of questions from the Personal Branding Blog. Personal Branding Blog: 5 Questions To Ensure Your Writing Strengthens Your Personal Brand Continue reading Social Media “How To” link – Personal Branding on Writing Tips to Strengthen Your Personal Brand

The Prospect Says “Yes”

You’ve made our presentation, followed each step in our sales process and the prospect has said “Yes.” Great job! It’s over now right? Not a chance. When we get to the step that the prospect agrees to purchase from us it’s tempting to sit back and relax. Don’t fall into that trap. This is the time when you need to give your sales process one last push to ensure the highest likelihood of success. When the prospect says “Yes” you need to ask one more crucially important question: “What could go wrong at this point that would stop us from … Continue reading The Prospect Says “Yes”

Why Do Sales Skills Matter?

In my last blog post I talked about starting a small business in today’s economy and the importance that capital and passion play in your endeavor’s future success. Although too much capital and lack of passion can have a seriously negative effect on your endeavor, one other thing also plays a significant role in your probability of success – sales skills. In talking with Dave VanAntwerp (www.creativepartners.com) via email and Roger Blackwell (www.rogerblackwell.com) in person about this we all were able to agree that sales skills are often overlooked in the initial planning of a startup. Simply put, either you … Continue reading Why Do Sales Skills Matter?